Looking for the best Serena & Lily rug dupes and affordable alternatives to their newest styles? I rounded up some of my favorite Serena & Lily look-alike rugs for 2026, including coastal, striped, bordered, jute, wool, and vintage-inspired options that deliver a similar relaxed, elevated look for less. Whether you love the Serena & Lily Ebbtide, Marmaris, Flora, Tuileries, or other new rug releases, these budget-friendly finds make it easier to get that signature coastal California style without the designer price tag.